But it probably raises lots of unanswered questions such as how long does it take?, what materials can be used?, price? and probably doesn't really entice somebody to actually click on the link. So I thought I would share with you a possible solution to attracting more requests for custom-made orders. This was suggested to me by a member of a Business Forum that I frequent; at the time I was enquiring about solutions for displaying customer testimonials.
Although this method refers to the making of jewellery, it could be adopted for all custom made goods and services and is certainly something on my 'to do' list.
The idea evolves around telling the potential customer a story. Lets say that a previous customer wanted a piece of jewellery. He/she gave you a specification , you created the jewellery and in the process you took some pictures of the item. Upon receiving the item of jewellery the customer wrote a lovely letter to you saying how nice it is.
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| Custom Jewellery Website Design |
So, on your website you create a page with a description of the project, including the customers brief, the materials you used, pictures of you making the jewellery, pictures of the finished item and the customer's testimonial. You then repeat this process for other custom orders all linked through to your website home page.
This is a great way to describe and present your custom made process, display your customer testimonials and to entice future orders.
If you would like to see some of my custom made jewellery previously commissioned for people please visit my Custom Jewellery website.
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Thank you for your comments. I do appreciate the time and trouble taken to comment and will publish as soon as possible.